Brochures
Use Your Imagination
The Imaginarium (CREATE)
Starter Pack
The Imaginarium begins with a simple suitcase … but this suitcase holds the unexpected. The contents are the starting point for community story-making sessions with countless benefits for all ages and abilities.
This starter pack is designed to instruct, to suggest, to inspire, and to spread the word about this amazing creative tool, and encourage people to set up and run their own Imaginarium sessions.
Branding, design, copy-editing, typesetting, picture research & editing, artwork and print management
From Service to Civvy Street
Two Worlds – From Service to Civvy Street
Exhibition Brochure
Two Worlds – Legacy was the third and final exhibition in a series charting the experiences of people who had made or were making the transition – for various reasons – from the services to ‘civvy street’.
The accompanying brochure reviewed the previous exhibitions and then illustrated this exhibition which focused on the memories and memorabilia of life in the services.
Between River and Hills…
Sudeley Homes (via agency)
Brochure for housing development
A brochure promoting small development of newly built houses and cottages set between the Vale of Evesham with its abundance of local produce and the Cotswold Hills filled with picturesque villages.
Copy and detailed research into local amenities
Planning for Life after School
Life of Your Own
Informational booklet
A booklet used by special schools and targeted at carers, people with learning disabilities and others with support needs.
It was designed to help with planning for the transition from full time education to adult life with the new concept of self-directed support.
Concept, design, copy-editing, layout & pre-press
Brochure for Pension Managers in Holland
This was written for pension managers in the Dutch market, to explain to them the relatively novel aspect of fiduciary management offered by the client.
Again it demonstrates the ability to take complex concepts and explain them in clear, straightforward ways.
Content structure & copywriting
Computers with Character
Sony (via agency)
Copy
Sony were launching a range of colourful laptops and wanted to endow them with personality.
Their promotional agency were asked to develop a complete range of support material, including this product brochure.
Charity Prospectus
Life of Your Own
Prospectus targeted at local authority and related organisations to provide a credible background for individual funding applications to allow excluded people more involvement in their communities.
Concept, copy, layout & artwork
Company Brochure for Leading Mailing Company
Mail Marketing International
Mail Marketing was one of the UK’s original mailing houses and developed into a top direct mail operation.
Offering a wide range of services to a variety of markets demanded a brochure that focused on customer benefits rather than ‘what the machines could do’, including strong branding of the different service offerings.
Produced on high quality digital presses, the brochure could be produced on demand and personalised to specific events.
Appealing to Sound Engineers
Oxford Sound & Media
Brochure and website
Content structure and copy
Developed a logical framework for presenting an extensive range of services – targeted at professional sound engineers, radio station operators and presentation venues.
Linked closely with an updated website www.oxfordsound.co.uk
A Place to Call Home
Cranbourne/Wychwood Homes (via agency)
Brochure for housing development
Houses are bought with emotion first and logic and practicality second.
Any residential property brochure needs to appeal to the imagination, and the introduction sets the scene before the plans and drawings explain the detail.
Their promotional agency were asked to develop a complete range of support material, including this product brochure.
Introduction copy
‘Risk’ Branding
Certus Limited – Corporate Risk Strategy
The corporate risk strategy and finance area is not one where you would normally expect strong branding, but a powerful company image works just as well here as in the consumer space.
A striking black and yellow theme reflecting well-known hazard warning signs was combined with images of the Red Arrows – known for their ability to turn well-calculated risk into the ‘reward’ of spectacular air displays.
Concept, design, copy, & artwork
